Atari 2600


Doom for the Atari 2600, also referred to as Doom 2600 or 2600 Doom, was a hoax that circulated the internet around 1997 in the form of an advertisement.


The hoax began as a college project in computer imaging. James Catalano was assigned to create three various advertisements for a product of his choice, real or imaginary. He chose to combine the Atari 2600, being a fan of Atari and retrogaming, with Doom, having been playing the Sega 32X version of the game.

The images created featured two fake screenshots, a game cartridge and box, and a full-page magazine ad which included a fake logo for a company called "Retroware Games" and mentioned support for other Atari systems, as well as Intellivision and ColecoVision.

Inspired by the realism of the fake advertisements and with the help of Bill Haslacher, Catalano spread the false images onto forums and newsgroups.

In October 2009 the website of the hoax went down when its host, GeoCities, shut down.


The hoax gathered the attention of many forums and web sites and was ultimately featured in the 102nd issue of Electronic Gaming Monthly.

Barret Alexander, Director of Business Development at id Software at the time, was asked how the company was reacting to the hoax, responding:

"I definitely find that amusing. We're always flattered when people are having fun, as long as they don't step over the boundaries."

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